Dirac Trading Group | Hackathon Brief
Excess stock is around to stay. It is a massive market. Tech innovations lead to innovations in retail (Walmart, Amazon). Data which could not be serialised and deserialised now can.
We start applying the same technical rigour that companies like Jane Street applied to options trading to the much messier world of commodities trading of branded goods.
A trading desk model. A kernel of high quality software + AI tools. Growth is adding another trading desk.
Earliest adopters of LLMs in the excess stock industry.
We don't build SaaS. We don't build marketplaces.
We buy and sell goods.
LLMs increase operational efficiency: better margins, more business value.
1. Product deduplication
2. User interfaces
3. Messy data parsing
4. Customising automated outbound
We have a reliable source of branded sportswear excess stock.
Our buyers prefer over-the-line communication: phone calls, not emails. But we only have 2 team members on sales, and they can only spend part of their day doing cold outbound.
Most of their calling time is idle, waiting for someone to pick up.
AI could be the solution.
We want you to experiment with what voice agents can do in sales.
Build a proof of concept.
Company briefing: who we are, how we sell, MOVs, lead times, tone of voice
Customer info: lead status, source, past orders, contact details
Live products: deal sheet with pricing, MOQs, availability
Brand catalogue: what we stock, categories, key lines
Call transcripts: real sales calls for tone and flow
Pull live products, customer history, pricing mid-call
Qualify the lead, book a follow-up
Auto-send a personalised email after the call
Real-time view of calls, outcomes, next steps
Scrape eBay/Amazon to personalise the pitch
Handle calls in the buyer's language
Log what was discussed back to the CRM
Rate and prioritise leads based on the conversation
...but build whatever you want.
Each team gets a company card with £50 on it.
Use it to sign up for any SaaS you need.
You can (but absolutely don't have to) use a pre-provisioned Twilio number.
Apart from that, it's up to you.